Clarify your message, pick the right social channels, and develop creative assets that work.
As privacy changes have rendered social media algorithms less effective, creative is now far and away the most important lever you can pull. Knowing what your ICP believes (and wants to hear), what they’ve already seen from you (and liked), what their problem is (and why it’s time to solve it), and who they’re looking for (and where) enables us to choose the most effective social channels and to develop creative that motivates your ICP to self-select, identify themselves, and convert.
Reduce your customer acquisition cost by up to 80% with the BELT Method.
The 4 steps to transition a person from stranger to buyer with paid social.
BELT
Aligning your message and objectives for your audience at the right time.
01
Help the audience believe they have a need that your business can potentially fulfill.
02
Help the audience to evaluate why your offer is best positioned to give them the solution they need.
03
Lead the audience to your solution or offer them something of value in exchange for their information.
04
Help the audience to do business with you through offers and retargeting.
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We'll show you how paid social has worked for others and how it might work for you.